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Management
Brian Smith
Design Director
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Sacramento, California
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BA, Graphic Design, UCLA
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13Years of Experience
Professional Bio
As the Design Director at FullStack Labs, I lead a team that specializes in user experience and interface design, through rapid high-fidelity prototyping, user flow creation, and feature planning. I have over a decade of experience designing complex software applications with a focus on user-centered design principles. Prior to FullStack Labs I was the Creative Director at Bamboo Creative and the Director of Design at Palmer Capital. I hold a B.A. in Design from UCLA.
Technology Expertise
Expert
Intermediate
Featured References
Brian is incredibly talented, organized, and well-versed on a variety of tools that help him effectively manage multiple projects and keep on top of his deliverables in a dynamic and constantly evolving environment. He excels at keeping projects and his team on track, no matter how many timezones the team may cross, and finds creative ways to collaborate to overcome language barriers. His designs are crowd pleasing and well thought out, and he eagerly embraces feedback from multiple stakeholders to quickly iterate and produce the highest quality products possible. I would recommend Brian in a heartbeat. He’s been a highly valuable extension of our team, and our brand image and usability of our software and website would not be where they are today without him.
- Janelle Shook, Cytek Biosciences
Good luck finding a better designer than Brian. He’s exceedingly calm, friendly, curious, and creative, but most importantly recognizes that value and outcomes are driven by understanding business needs and complex issues that most other designers wouldn’t have the patience or interest to work through. I was really fortunate to have the chance to work with him and learn how modern design leaders need to develop strategic perspectives while being willing and able to jump into wireframes, UI, data, and any other aspect of a project in order to get things done.
- Dave Stein, BenjaminWest
I have worked with Brian for the last 3 years on various projects including the revamping of our company’s website, brochure templates, and software UI’s that drive complicated research and clinical instrumentation. For each project Brian has demonstrated that unique quality of being technically savvy enough to understand our complex requirements and ask the right questions. He consistently translates our vision into a sensible and elegant finished product, always delivered on time.
- Gil Reinin, Cytek Biosciences
Employment History
FullStack Labs Aug 2017 - Present
Design Director / Senior Product Designer
- Director of Design Department, providing product, UX, and UI design.
- Creates interactive prototypes for clients that serve as a roadmap for the development team.
- Collaborates with clients to develop design strategies for greenfield and legacy products.
- Manages the distribution of project workloads within the design team.
BIRH Creative Jul 2016 - Jan 2017
Owner
I founded a creative agency focused on UI, UX, product design and print media. Some of my client work included:
- Founded a design agency for UI, UX, Product Design, and Print Media.
- Negotiated scope-of-work, deliverables, and pricing with clients.
- Created marketing websites for a variety of industries.
- Developed brand guidelines including logos, icons, typography, and package design.
Bamboo Creative Inc. Apr 2015 - Aug 2016
Art Director
- Designed an architectural guidelines website for the City of Rocklin.
- Designed marketing sites for several restaurants, including Zócalo and Paesanos.
- Designed a conference site for Thrive Conferences.
- Created artistic concepts and production assets across a variety of industries.
- Created the visual aesthetic for brands to reflect their core values and ideals.
- Prepared and delivered concept presentations to clients.
- Collaborated with the development team to ensure the integrity of the design was upheld.
Palmer Capital Inc. Jul 2007 - Apr 2015
- Managed the team responsible for producing marketing materials for commercial real estate.
- Designed graphics and layout of marketing memoranda.
- Coordinated multiple departments to timely create and deliver marketing materials.
- Collaborated with market analysts and copywriters to develop effective marketing strategies.
Portfolio
Thought Leadership
Employment History
FullStack Labs Aug 2017 - Present
Design Director / Senior Product Designer
- Director of Design Department, providing product, UX, and UI design.
- Creates interactive prototypes for clients that serve as a roadmap for the development team.
- Collaborates with clients to develop design strategies for greenfield and legacy products.
- Manages the distribution of project workloads within the design team.
BIRH Creative Jul 2016 - Jan 2017
Owner
I founded a creative agency focused on UI, UX, product design and print media. Some of my client work included:
- Founded a design agency for UI, UX, Product Design, and Print Media.
- Negotiated scope-of-work, deliverables, and pricing with clients.
- Created marketing websites for a variety of industries.
- Developed brand guidelines including logos, icons, typography, and package design.
Bamboo Creative Inc. Apr 2015 - Aug 2016
Art Director
- Designed an architectural guidelines website for the City of Rocklin.
- Designed marketing sites for several restaurants, including Zócalo and Paesanos.
- Designed a conference site for Thrive Conferences.
- Created artistic concepts and production assets across a variety of industries.
- Created the visual aesthetic for brands to reflect their core values and ideals.
- Prepared and delivered concept presentations to clients.
- Collaborated with the development team to ensure the integrity of the design was upheld.
Palmer Capital Inc. Jul 2007 - Apr 2015
- Managed the team responsible for producing marketing materials for commercial real estate.
- Designed graphics and layout of marketing memoranda.
- Coordinated multiple departments to timely create and deliver marketing materials.
- Collaborated with market analysts and copywriters to develop effective marketing strategies.
